BSB 103 is the bolder, higher proof expression of Brown Sugar Bourbon, one of the most recognizable flavored whiskeys in America. It is built on the same recipe as the original BSB but bottled at a full 103 proof, which makes it one of the very few overproof flavored whiskeys on the market. The result is less sweetness and a far bigger kick of whiskey character, so the bourbon base actually asserts itself alongside the flavoring rather than disappearing beneath it. BSB began in 2012 at Heritage Distilling Co., a craft distillery in Gig Harbor, Washington that was named the most awarded craft distillery in North America by the American Distilling Institute for seven consecutive years, and the brand is now owned by the Academy Award winning actor and Grammy winning musician Jamie Foxx. The whiskey starts from a bourbon mash of corn, rye and malted barley, then is flavored with natural brown sugar and cinnamon. It pours a light amber and leads with warm, dessert like aromatics of brown sugar and cinnamon over a clear note of bourbon. The palate delivers that same brown sugar and cinnamon character, but at this strength it carries real whiskey warmth, oak and spice underneath, finishing with a lingering sweet heat. Because the sweetness is already built in, it is a natural shortcut in cocktails, needing no added sugar or syrup, and it shines in an Old Fashioned riff, a whiskey sour, hot chocolate, coffee or apple cider. It is also bold enough to be sipped over ice. This is a flavored whiskey rather than a straight bourbon, so expect a sweet, cinnamon forward pour.
ABV / Proof
| Brand |
BSB (Brown Sugar Bourbon) |
| Producer |
BSB Spirits (originally Heritage Distilling Co.) |
| Category |
Flavored Whiskey (bourbon base) |
| Expression |
BSB 103 (overproof) |
| Mashbill |
Corn, rye and malted barley |
| Flavoring |
Natural brown sugar and cinnamon flavors; caramel color |
| ABV |
51.5% |
| Proof |
103 |
| Bottle Size |
750ml |
| Country |
United States |
Tasting Notes
Color: Light amber.
Nose: Brown sugar and cinnamon with a clear note of bourbon.
Palate: Brown sugar and cinnamon carried by real whiskey warmth, oak and spice.
Finish: Lingering sweet heat with a bourbon backbone.
FAQ
What is BSB 103? It is the higher proof version of Brown Sugar Bourbon, a bourbon whiskey flavored with natural brown sugar and cinnamon, bottled at 103 proof.
How is it different from the original BSB? It uses the same recipe but at 103 proof rather than 60 proof, so it is less sweet with a bigger kick of whiskey character.
Is it a straight bourbon? No. It is a flavored whiskey, made with a bourbon base but with added natural brown sugar and cinnamon flavors and caramel color.
Who owns BSB? The brand was founded in 2012 at Heritage Distilling Co. in Washington and is now owned by actor and musician Jamie Foxx.
How should I drink it? Over ice, or in cocktails where the built in sweetness means no added sugar is needed. It also works in hot chocolate, coffee or cider.
Where can I buy BSB 103 Brown Sugar Bourbon online? Available here at Liquor On Broadway while stock lasts, with fast insured shipping nationwide.
