Jack Daniel's Holiday Select 2011 is a genuine collector's piece and the debut release in Jack Daniel's beloved Holiday Select series. Unveiled at the distillery in Lynchburg, Tennessee on December 3, 2011, this limited edition holds a special place in Jack Daniel's lore: the whiskey was drawn from the very barrels used to build the first ever Holiday Barrel Tree, a towering display of barrels erected near the town square to celebrate the season. Only 187 barrels of 100 proof whiskey were used for this limited run, and many of those barrels went on to form that inaugural tree, making the bottle a tangible piece of a now annual Lynchburg tradition. Released in limited quantities to select states and presented in a sturdy matte black clamshell box, it was selected for its perfect balance of oak and vanilla character. This is essentially a higher strength, hand selected Jack Daniel's, richer and fuller bodied than the standard Old No. 7, bottled at a robust 100 proof rather than proofed down. The classic charcoal mellowed Tennessee whiskey character shines through with deeper intensity: rich caramel, toasted oak, vanilla, and maple sugar on the nose, a bold palate of dark toffee, baking spice, charred wood, and cinnamon, and a long, warming finish of toasted sugar and classic Tennessee smoothness. As a discontinued vintage from the first year of a sought after series, the 2011 Holiday Select is highly collectible and increasingly hard to find, especially with its original box intact. A standout display bottle and a celebratory pour for the serious Jack Daniel's collector.
ABV / Proof
| Distillery |
Jack Daniel Distillery, Lynchburg, Tennessee |
| Producer |
Brown-Forman |
| Category |
Tennessee Whiskey |
| Expression |
Holiday Select 2011, Limited Edition (first in series) |
| Process |
Charcoal Mellowed (Lincoln County Process) |
| Production |
187 barrels (from the first Holiday Barrel Tree) |
| ABV |
50% |
| Proof |
100 |
| Bottle Size |
750ml |
| Country |
United States |
Tasting Notes
Color: Rich amber.
Nose: Rich caramel, toasted oak, vanilla, and maple sugar with sweet baking spices.
Palate: Bold yet balanced, with dark toffee, charred wood, caramel, and cinnamon spice.
Finish: Long and warming, with lingering toasted sugar and classic Tennessee smoothness.
FAQ
What is Holiday Select 2011? It is the debut release in Jack Daniel's Holiday Select series, drawn from the barrels used to build the first Holiday Barrel Tree in Lynchburg, released December 2011 in limited quantities.
How limited is it? Only 187 barrels of 100 proof whiskey were used for the run, released to select states and sold in a sturdy black box. As the first year of the series, it is especially prized by collectors.
What proof is it? It is bottled at 100 proof, or 50 percent ABV, higher than standard Old No. 7.
How is it different from Old No. 7? It is made from specially selected barrels with deeper oak influence and bottled at a higher proof, giving a richer, fuller bodied character.
Is it a bourbon? It meets many bourbon criteria, but Jack Daniel's markets it as Tennessee Whiskey, distinguished by the charcoal mellowing step known as the Lincoln County Process.
Where can I buy Jack Daniel's Holiday Select 2011 online? Available here at Liquor On Broadway while stock lasts, with fast insured shipping nationwide.
